Human Creativity in an Age of Generative AI
For the last few years, Martin Nebelong has been at the forefront of exploring the intersection of generative AI and human creativity. With over 20 years of experience as a professional artist, including work with companies like Media Molecule, Adobe, Google, Meta, and Oculus, Martin has built worlds in Dreams and sculpted and painted immersive stories in VR.
Over the last few years, he has delved deeply into the potential of AI in the creative process. In this talk, he’ll share his personal experiments, discuss the pros and cons of using AI, and emphasize the importance of maintaining creative control—ensuring that the image in our heads, not just the machine’s output, guides the final work. Guiding Gen AI using our skills and aesthetics as artists is much more powerful than anything you could ever get out of a text prompt.
We’ll also touch on the controversies surrounding AI, focusing on how artists can shape these technologies to amplify, rather than replace, human creativity.